BowerBird Architecture Podcast
BowerBird
How to get your architecture published. 17 part series presented by the co-founders of BowerBird.io, architectural photographer Nic Granleese, and design journalist Ben Morgan. Topics covered include 5 steps to getting published, common mistakes architects make with the media, the purpose of getting published, media kits for architects, the people in architectural media (editors, freelance writers, publishers, and photographers), different types of publications (magazines, newspapers, websites, books, TV shows and social media), topics covered in architectural media, how to create amazing content, how to engage a photographer, story telling for an architect, how to name architecture, how to submit to journalists, architecture exclusives and much more.
How to get your architecture published. 17 part series presented by the co-founders of BowerBird.io, architectural photographer Nic Granleese, and design journalist Ben Morgan. Topics covered include 5 steps to getting published, common mistakes architects make with the media, the purpose of getting published, media kits for architects, the people in architectural media (editors, freelance writers, publishers, and photographers), different types of publications (magazines, newspapers, websites, books, TV shows and social media), topics covered in architectural media, how to create amazing content, how to engage a photographer, story telling for an architect, how to name architecture, how to submit to journalists, architecture exclusives and much more.
E1: Welcome to the BowerBird podcast!
Episodios
Introduction to this 17 part series on how to get architecture published.
A step by step process for getting architecture published
Avoid these 4 mistakes when publishing architecture
Getting clients and finding new staff are good reasons to get published
The secret to getting published is to create a media kit
Editors, publishers, writers, photographers, advertisers and you! Find out what they all do.
Magazines, newspapers and websites all work differently.
What topics do journalists cover in architectural media?
Architects create content that journalists publish. Learn how to do it well.
How do you (the architect) engage an architectural photographer? Tips and tricks from a pro.
Avoid archispeak and use these tips to write better project descriptions.
How to give your project a stage name ready for the media
How to send you projects to journalists the right way.
How architecture travels the globe from publication to publication.
Architecture exclusives. What are they? and should you accept them?
What types of architecture gets published?
Does getting architecture published stack up?
What is BowerBird? How does it work and what's it all about?
What drives BowerBird? The big idea behind why we do what we do.
Tips on how architects can incorporate media into their project workflow.
Why valuing communications staff is essential at an architecture practice. Find out about the challenges comms staff face.
How to brief your architectural photographer? Tips and tricks on how to do it well.
What is mainstream media and why you should get your architecture published in it?
Learn how getting your architecture published internationally can help you diversify your client base and get work you want more of.
How getting your architecture published and spreading a positive message through social media can help you recruit and retain staff.
Your clients are an essential part of architecture. Learn some key steps on how you can effectively communicate with them throughout the process.
Word of mouth is dead for architects. Or is it? Learn how it transformed into a more powerful tool.